DTA20152 - DIGITAL ENTREPRENUERSHIP FOR TOURISM AND HOSPITALITY (DHM2A)

Digital Entrepreneurship for Tourism and Hospitality introduces how to develop creativity and innovation and managing risk in starting up a digital business environment. This course will also guide the students on ways to conduct a business using online marketing platforms such as social media marketing, website, mobile marketing and email marketing. This course also emphasis on the development of e-business via ecommerce platform to reach a wider market.

  • Enrolled students: 1